CRISTIANE CARDOSO FAM DE ARAUJO
Belo Horizonte
Summary
Experienced business development strategist with strong analytical skills and innovative thinking. Proven track record of leading teams to achieve results in evolving market conditions. Recognized for strategic planning expertise and effective communication skills to ensure smooth project execution.
Overview
12
12
years of professional experience
Work History
Head of Business Development Strategy
COOPERATIVA NACIONAL DE APICULTURA LTDA.
05.2015 - 09.2017
- Conducted comprehensive market research to inform decision-making and guide business strategy development.
- Collaborated with internal stakeholders such as product management, engineering, and finance teams to ensure alignment on overall business strategy execution.
- Mentored junior team members, fostering a culture of continuous learning and improvement.
- Led cross-functional teams to successfully execute critical projects and initiatives.
- Optimized product portfolio by identifying underperforming offerings and implementing targeted improvements or discontinuation plans.
- Presented strategic recommendations to executive leadership, influencing data-driven decision-making at the highest levels of the organization.
- Enhanced company reputation by establishing and maintaining strong relationships with key industry stakeholders.
- Developed strategic partnerships for increased market penetration and expansion.
- Designed innovative marketing campaigns that boosted brand visibility and generated high-quality leads.
- Improved sales team performance by implementing training programs focused on consultative selling techniques.
Head of Sales Coordination
BH PROMOÇÕES LTDA.
08.2013 - 04.2015
- Increased sales revenue by implementing innovative marketing strategies and optimizing team performance.
- Managed key accounts effectively, ensuring ongoing satisfaction while identifying upsell opportunities to drive additional revenue growth.
- Led a high-performing sales team to consistently exceed quotas and achieve top rankings within the company.
- Analyzed market trends to identify new opportunities for business expansion and growth.
- Expanded market share with targeted sales initiatives and strategic partnerships.
- Mentored junior sales staff, fostering professional growth and contributing to overall team success.
- Conducted regular territory analyses to ensure optimal resource allocation and maximum coverage of target markets.
- Entered data, generated reports, and produced tracking documents.
- Improved team productivity with regular communication and progress updates, fostering a collaborative work environment.
- Gathered and organized materials to support operations.
- Managed project timelines for successful completion, ensuring milestones were met and deadlines were adhered to.
Senior Business Development Manager
BRF – BRASIL FOODS S/A.
09.2011 - 08.2013
- Collaborated with cross-functional teams to develop comprehensive proposals for prospective clients.
- Developed strong relationships with key clients, leading to long-term partnerships and increased loyalty.
- Increased sales revenue by strategically identifying and pursuing new business opportunities.
- Exceeded annual sales targets consistently by cultivating a high-performance team culture focused on results.
- Managed a diverse team of sales professionals, providing coaching and guidance to optimize performance.
- Mentored junior staff members on best practices in business development, fostering professional growth within the team.
- Restructured pricing strategies based on market conditions, ensuring competitiveness while maintaining profitability.
- Contributed to overall company growth by sharing expertise during executive meetings, informing decision-making processes.
Contract Coordinator
BYCONTROL SISTEMA DE CONTROLE AMBIENTAL LTDA.
05.2008 - 06.2011
- Evaluated existing contracts for potential improvements or renegotiations, resulting in budget savings without compromising quality standards.
- Trained junior staff members on best practices in contract management, increasing department efficiency and effectiveness.
- Negotiated favorable terms with vendors and suppliers for cost savings and improved service quality.
- Conducted comprehensive contract reviews to identify potential areas of risk and recommend mitigation strategies.
- Prepared detailed reports on contract activity for senior management review, highlighting key metrics and areas of concern.
- Managed a portfolio of contracts, ensuring timely renewals, extensions, or terminations as needed.
- Monitored vendor performance against contract terms to ensure satisfactory delivery of goods or services.
Commercial Supervisor
PROTELINE DISTR. DE EQUIPAMENTOS ELETRÔNICOS LTDA.
04.2005 - 12.2007
- Implemented quality control measures to maintain high standards of products or services provided by the company.
- Spearheaded marketing initiatives targeted at potential new clients, increasing brand awareness within the industry sector.
- Provided ongoing training and guidance to team members, enhancing their skills and performance levels.
- Developed strong relationships with key clients, fostering trust and loyalty to the company.
- Identified areas of opportunity within the business operations through thorough analysis and data-driven decisionmaking.
- Negotiated contracts with vendors, securing favorable terms for both parties involved.
- Boosted team morale through effective leadership techniques and open channels of communication among staff members.
Education
Bachelor of Science - Business Administration And Management
Faculdade Novos Horizontes
Belo Horizonte, MG12-2011
Skills
- Product strategy
- Data-driven decision making
- Pricing strategy
- International expansion
- Partnership development
- Customer segmentation
- Team leadership
- Negotiations
- Training and mentoring
- Goals and performance
Languages
Portuguese
Native or Bilingual
Spanish
Professional Working
English
Limited Working
Timeline
Head of Business Development Strategy
COOPERATIVA NACIONAL DE APICULTURA LTDA.
05.2015 - 09.2017
Head of Sales Coordination
BH PROMOÇÕES LTDA.
08.2013 - 04.2015
Senior Business Development Manager
BRF – BRASIL FOODS S/A.
09.2011 - 08.2013
Contract Coordinator
BYCONTROL SISTEMA DE CONTROLE AMBIENTAL LTDA.
05.2008 - 06.2011
Commercial Supervisor
PROTELINE DISTR. DE EQUIPAMENTOS ELETRÔNICOS LTDA.
04.2005 - 12.2007
Bachelor of Science - Business Administration And Management
Faculdade Novos Horizontes
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